We have recently expanded our
capacity to 400,000 TPA to profitably utilize additional sludge that is
expected to be generated from the planned expansions of our calcium carbide and
PVC capacities.
The use of sludge and access to economic captive power makes
this business a very efficient and competitive operation. The key quality
parameters that differentiate cement are its high degree of whiteness, superior
strength, and quick-setting features that have translated into premium pricing.
Cement manufactured by us is marketed under the “Shriram” brand.
Shriram cement has created for itself strong brand equity, enjoying a premium
over competitors brand, and is recognized as a market leader in its areas of
distribution.
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